Visa, a global leader in digital payments, has announced entering a partnership with Meghna Bank PLC to launch Visa Direct for Account in Bangladesh.
This first-of-its-kind partnership in the country introduces an innovative outward remittance channel to facilitate faster and cost-effective payments to eligible bank accounts globally.
Visa Direct for Account offers an API-based solution designed to enable secure, efficient, and seamless payment processing, which aligns with Visa鈥檚 commitment to enhancing customer experience and expanding cross-border payment capabilities.
Visa Direct for Account will simplify payment processes, reduce transaction costs by minimizing intermediary deductions, and enhance efficiency.
Banks offering Visa Direct for Account can benefit from a broadened customer base and strengthened market position, leveraging improved foreign exchange capabilities.
The agreement signing ceremony was attended by Sabbir Ahmed, country manager, Bangladesh, Nepal and Bhutan, and Meghna Bank PLC managing director Kazi Ahsan Khalil, among other officials.
Sabbir Ahmed said, 鈥榃e aim to deliver superior value to the Bank鈥檚 customers by leveraging Visa鈥檚 worldwide network and superior payments solutions, and reiterate our goal of enabling a more efficient, inclusive financial ecosystem in Bangladesh.鈥�
Kazi Ahsan Khalil said, 鈥榃e are excited to partner with Visa, the leader in digital payments, to introduce Visa Direct for Account to our retail consumers.鈥�