Bangladesh Brand Forum hosted the 11th edition of the Digital Summit, presented by Meghna Group of Industries, at InterContinental in Dhaka on Saturday.
This significant event served as a premier platform for distinguished industry leaders, digital experts, marketing professionals, and business strategists to convene and explore the dynamic and ever-evolving digital landscape, said a press release.
The summit facilitated in-depth discussions on how businesses and brands can navigate the complexities of digital transformation while staying attuned to shifting consumer behaviours and emerging technological innovations.
Guided by the theme 鈥楧igital renaissance: innovating for tomorrow鈥檚 consumer鈥�, this year鈥檚 summit took a forward-thinking approach to analysing the intersection of technology, consumer psychology, and brand engagement.
Sajid Mahbub, Group CEO and executive editor of Bangladesh Brand Forum, delivered the opening remarks.
The event featured two keynote sessions conducted by Zaved Akhtar, chairman and managing director, Unilever Bangladesh Ltd, president, Foreign Investors鈥� Chamber of Commerce and Industry (FICCI) and Mahtab Uddin Ahmed, leadership consultant, Telecom Expert, president, Institute of Cost and Management Accountants of Bangladesh, founder and managing partner, BuildCon Consultancies Ltd.