Hamza Choudhury, footballer of the Bangladesh National Football Team and English club Leicester City, became brand ambassador of bKash.
Hamza, rejuvenating Bangladeshi football fans with fresh spirit, will participate in various promotional activities of bKash to encourage customers in cashless transactions.
Alongside encouraging behavioural shift towards cashless transactions, bKash and Hamza will work together to strengthen the growing digital financial ecosystem of the country.
Hamza Choudhury and bkash signed an agreement in this regard at a hotel in the capital recently, said a press release.Â
Bkash chief marketing officer Mir Nawbut Ali, chief legal officer M Mazedul Islam, chief external and corporate affairs officer Major General Sheikh Md Monirul Islam (retired) and brand head Ashraf Ull Bari, among others, attended the event.
Regarding his association with bKash, Hamza said, ‘Joining a brand like bKash, which serves millions of people, is a great opportunity. Representing bKash is a matter of pride for me. I am eagerly looking forward to working together to promote the best brand of the country, as well as encouraging the cashless habits.’