Superbrands Bangladesh has awarded Samsung Mobile with the ‘Superbrand’ award for the second time in a row for their ground-breaking innovation, consumer trust, and state-of-the-art AI technology, says a press release.
This year’s award particularly highlights Samsung’s focus on Galaxy AI.
Galaxy AI is its next-generation innovation, which is now integrated into its flagships. Galaxy AI delivers smarter, more personalised, and secure mobile experiences, which makes daily tasks easier, communication more intuitive, and creativity more dynamic. Through natural conversations, Galaxy AI, and Awesome Intelligence which is integrated into mid-range A-Series smartphones, boosts productivity through a sophisticated ecosystem to offer personalised services that cater to people’s lifestyles.
Speaking on the recognition, Syed Md Badrul Arifeen, Head of Product & MarCom, Samsung Electronics, MX Division, Bangladesh Branch Office, said, ‘Being recognised as a Superbrand is a proud moment for us. We have always strived to bring innovative products to Bangladesh and transform people’s everyday experiences. We are committed to working together and providing a better and more satisfying experience for our customers.’
The Superbrands organisation, which operates in 90 countries, identifies and honours brands that stand out for their quality, reliability, and market leadership and publishes a series of brand-focused books and publications. A Superbrand offers consumers significant emotional and/or physical advantages over its competitors, which (consciously or sub-consciously) consumers want, recognise, and are willing to pay a premium for.Â
Superbrands Bangladesh has awarded this title to brands for two consecutive years.
