Asiatic Mindshare has won gold award in ‘Best Use of Mobile’ category at the Festival of Media Asia 2025, said a press release.
The award-winning campaign tapped into a uniquely local mobile behaviour to create an innovative media format that delivered mutual value to both consumers and the brand.
The Festival of Media Asia, launched in 2011, is the region’s most prestigious media awards programme, recognising the best work from across Asia Pacific.
